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Use your competitors’ websites to build your business

Author (displayed on the page):  Hal MacDermot First off, a smart marketer needs to talk in a language that their customers understand. They need to use the right words. Let’s imagine that I’m selling...

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Why Savvy Marketers Build Affiliate Relationships with Bloggers

Having bloggers on your marketing team can keep your content flowing, but there are limits to their reach in terms audience perception. Watch this interview from the MarketingSherpa Media Center at the...

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Social Media: 4 steps to build your personal brand using LinkedIn

LinkedIn is an opportunity to establish your own personal brand. Read this MarketingSherpa Blog post for four steps to take your profile to the next level. MarketingSherpa Blog YouTube SEO We’re Going...

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How to Curate Knowledge, Turn it Into Wisdom, and Build Your Audience

Your audience expects a lot out of you. As well as they should. Which is why if you want to build a business you need an audience. But you can’t have an audience if don’t have authority. And you can’t...

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How To Tap Into Social Norms to Build a Strong Brand

Posted by bridget.randolph In recent years there has been a necessary shift in the way businesses advertise themselves to consumers, thanks to the increasingly common information overload experienced...

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Using Modern SEO to Build Brand Authority

Posted by kaiserthesage It’s obvious that the technology behind search engines’ ability to determine and understand web entities is gradually leaning towards how real people will normally perceive...

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How to Build Your Own Free Amazon Organic Search Rank Tracker

Posted by n8ngrimm Do you want a free tool that tracks your organic search rankings in Amazon? Yes? You’re in luck. I am going to show you how to build your own organic search rank tracking tool using...

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Local Event Marketing: Earn Links, Build Citations, Get Reviews, Increase...

Posted by Casey_Meraz The recent Google Pigeon update that affected local search was just another example of why marketer’s should never put all of their eggs in one basket.  Online marketing has been...

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A Content Strategy Template You Can Build On

Posted by Isla_McKetta Picture it. A room full of executives from a company you never thought you could land as a client. They’re so engaged in what they are saying that they’re leaning forward in...

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Build Your List and Make Your Audience Love You with Recurring Content Events

You know the drill: another day, another piece of content to connect with your audience. You churn out post after post, social media update after social media update — typing, typing, typing all the...

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4 Reasons Natural Authority Rocks and 4 Ways to Build It

Some people just have “it,” don’t they? They exude a confident air. They seem especially wise. They have ready answers for any question. They’re authorities — natural authorities. And this mysterious...

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Moz Announces $10 Million Financing Round to Build on Momentum of New Products

Posted by SarahBird Greetings, Moz Community! We’ve been very busy at Moz. In keeping with my tradition, I’ll tell you what we’ve been up to in excruciating detail in my upcoming 2015 Year in Review...

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How to Embrace Your Quirkiness and Build a Profitable Business

We are … how shall I say this? Unusual around here. Our Founder and CEO is a reformed lawyer-turned-marketer-turned-serial-entrepreneur-turned-who-knows-what’s-next. Our COO runs our galaxy when he...

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How to Build a Profitable Email List with Social Media Advertising

Your email list is the most valuable asset for an online business. There’s a lot to consider when maximizing the number of people who sign up, but sometimes you have to also focus on getting enough...

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Affiliate Programs: Why You Should Build a ‘Second Audience’ for Your Business

Want to expand the reach of your business and find new audiences for your products and services? An affiliate program could be the answer for you. Copyblogger’s affiliate programs run like a well-oiled...

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How to Build Links in Person

Posted by RuthBurrReedy The important thing to remember when you’re trying to attract links—real, powerful, high-quality, authoritative links—is that behind each of those links is a person. The kinds...

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3 Articles that Will Help You Use Email to Build an Engaged Audience of...

This week’s Copyblogger Collection is a series of three handpicked articles that will help you build an email list full of subscribers who are eager to hear from you. You’ll learn: How to turn website...

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How Much Does it Cost to Build a Website?

The goal today on Technology Translated is to arm you with the information you need to get the right answer for your needs and to find the right person to help you. Rebecca Gill is the founder and CEO...

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10 Ways to Build Authority as an Online Writer

Picture the set of a late-night talk show, circa 1983. Allen Ginsberg is fat, bearded, and sitting in the interview chair. Long hair grows in unruly patches from the side of his otherwise bald head....

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How [and Why] to Build a Booming Facebook Group

Posted by ryanwashere Over the last 2 months, I’ve driven well over 6,000 organic Facebook visits to my site. It’s not coming from a Facebook Page; it’s coming from a Facebook Group. Several months ago...

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